If you are serious about improving your online fundraising then the online fundraising scorecard is required reading.
Learn MoreWhat We Learned From Donating $1000 or More to 37 Different Organizations. After years of working with top nonprofit organizations, we began to notice an ongoing trend. Organizations did not have specific strategies for communicating with mid-level donors.
Learn MoreYour value proposition is the single most effective tool you have as a fundraiser to influence your potential donor to make a donation. After years of research, we've discovered that most nonprofits are ineffectively communicating their value proposition and are losing donors as a result.
Learn MoreThe top resource for free Management research, white papers, reports, case studies, magazines, and eBooks.
Learn MoreWe post new experiments to the Research Library each week. These experiments can give you ideas on new tests to run as you look for new ways to optimize your online fundraising.
Learn MoreWrite and Design Better Email Fundraising Campaigns. Free 6-Session Online Course on How to Grow Your Email Fundraising.
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