"GOOD ARTICLES PRESENTED FOR GOOD READING"

An Evergreen Christmas Story – Blanket Tampa Bay’s Homeless

The plight of the homeless has become so commonplace in our world that we have become numb to their suffering until we look into their pained eyes, the window to their God-given soul. ..

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4 min read
NonProfit Event Revenue Streams

When planning a fundraiser for a nonprofit organization it’s important to analyze your NonProfit Event Revenue Streams. In your analysis, you can uncover ways to maximize funds being raised and offer guests varying price points to participate.

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2 min read
At Least It’s Not Cancer

In the United States, rare diseases are defined as a disease affecting fewer than 200,000. There are 7,000 different rare diseases. This sounds like a lot, but if you consider the above statement about specific mutations for cancer, even more cancers will fall under the definition of a rare disease.

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3 min read
Grant Applications – Who Is Your Audience?

You know you have an amazing program and are serving an unmet need in your community, but how do you convey that information in a way that is impactful to the nameless, faceless committee who will be reviewing your grant application?

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2 min read
Stop Doing This – To Start Boosting Social Engagement On Your Website

Friends, readers, fundraisers, lend me your ears! It’s super important that you make it easy for people to find your social channels.

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3 min read
Not Everyone Wants Their Donations Touted On Facebook Or Plastered On Walls 0

We estimated that only one in five people cares about showing generosity to others without feeling these characteristics really matter to themselves. They are more likely to donate when they can be recognized as generous.

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2 min read
Engineering Generosity

Tim and his team aim to de-code what drives people to give. NextAfter has run over 12,000 marketing optimization experiments that are publicly sourced for other companies to use freely.

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1 min read
3 Secrets To Help You Build Donor Loyalty

You’ve done the legwork: you’ve built your awesome donation page, you’ve set up your merchant accounts, and your supporters have started making donations. Everything is under control – right?

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2 min read
Event Experience Strategy – Building Human Connections

Think back to an event where you had the time of your life, the conversations, the laughter, the connections with others…if you keep thinking, you may remember the host, the environment, and what made it such a great time.

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1 min read
Understanding Cryptocurrency – A Beginner’s Guide

Cryptocurrencies like Bitcoin are more readily being used as forms of payment and for trading too. More and more banks, retailers, and other institutions have begun to accept cryptocurrencies as a legit form of currency with real value. And we’re now witnessing small businesses and nonprofits opening their minds and doors to the notion (and the importance of) welcoming versus resisting cryptocurrency for retail transactions or donations, respectively.

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5 min read
Nonprofit Storytelling – Who Really Cares?

There’s a lot of discussion about storytelling for nonprofits, lively debate about the best way to build and tell narratives, and endless theories about the most effective ways to use different kinds of media to capture your story. There’s a lot of information out there! In case you don’t have time to comb through all those articles, here’s a summary of what nonprofit storytelling looks like and how you can put it to work for you:

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2 min read
Giving And Fundraising – 4 Essential Reads

Although Americans give nearly US$400 billion a year to museums, churches, food pantries and other nonprofits that employ one in 10 of the nation’s workers, informed guidance for givers and fundraisers alike can be hard to find outside niche publications.

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4 min read